Wednesday, February 16, 2011

My Name Isn't Sheena (But THIS Sheena ROCKS!)

A) My name is pronounced with a short 'e' sound. Like "Jenna". I will forever be correcting people since for some reason or other they always want to pronounce my name with a long 'e' sound...

B) I love it when I come across a true life story of someone making the most with what they've got. Especially when doing so results in others being blessed.

Meet Sheena Matheiken (I haven't actually met her, I just stumbled across her online... Maybe you've heard of her?). Sheena is the founder of The Uniform Project (U.P.) - a creative fundraising project with the goal of raising money to send needy and underprivileged children to school. Nearly two years ago Sheena garnered public attention by vowing to wear the same LBD (little black dress) every day for an entire year. And she came up with 365 different ways to wear the same dress - all by adding or subtracting versatile and creative accessories (all used, vintage, or donated).

Oh my goodness... She's so cute!

I love Sheena and her project for two reasons:
  1. This just goes to show that you DON'T need to go out and buy a dozen new outfits. All you need are accessories. And those accessories DON'T need to be new. Let's be resourceful and individual for crying out loud!
  2. Sheena's project gives greater purpose to fashion. If you're going to buy a new outfit then why not make a wise investment that A) is classic and will serve you well in multiple circumstances; and B) supports a noble cause!
If, like me, you are dying to get your own LBD (in Sheena's versatile design) then click here. You can also purchase other unique and versatile LBDs on the U.P. website as well. Not to mention the fact that you can get some serious fashion inspiration from all 365 looks that Sheena put together! (You can also head to U.P.'s homepage to subscribe so that you can see what this year's LBD is up to...)

And while you're at it, why not get some Toms shoes (for every pair you purchase a new pair of shoes is sent to a child in need!)


  1. I love this, Shena! I stumbled across this very creative lady when I was looking for some sewing inspiration at the book store. I don't think I could do what she did, but I love the concept. I am always turning shirts into dresses, dresses into shirts, etc. I love to upcycle things partly because I need to save the money to be a stay at home mom, but also because there is SO much character to vintage things that just cannot be genuinely replicated by something store bought. You've also challenged me to be more creative with what I have. Have a lovely day!
    -Megan (Not Meagan)

  2. Oh. My. Goodness. Truly awesome. Lately I have been struck by how many people on shows like "House Hunters" essentially want a spare bedroom sized closet for their clothing...this would certainly save space and resources! Your blog rocks.
    - Kristine

  3. I'm glad you like the blog and Sheena's inspiration!!! :)

  4. Ahh!!! We must totally be on the same wavelength, I was JUST looking at this site the other day! Love love love the site and what it represents.

    Have you seen A friend of mine passed it on and it is awesome! I could totally see you pulling off something like it.

  5. Shay,

    Wow, newdressaday is cool too!!! Thanks for sharing!

    And that is so funny about being on the same wavelength. I think you and I are wired similarly. :)